TikTok Shop vs Etsy — which takes less?
| TikTok Shop | Etsy | |
|---|---|---|
| Headline rate | 6% referral fee (most categories), payment processing included | $0.20 listing + 6.5% transaction + 3% + $0.25 payment |
| $100 → fees | $16.00 | $9.95 |
| $100 → net | $84.00 | $90.05 |
Side-by-side quick reference
| Amount | TikTok Shop fees | TikTok Shop net | Etsy fees | Etsy net | Difference | TikTok Shop charge→net | Etsy charge→net |
|---|---|---|---|---|---|---|---|
| $10.00 | $1.60 | $8.40 | $1.40 | $8.60 | etsy +$0.20 | $11.91 | $11.55 |
| $25.00 | $4.00 | $21.00 | $2.83 | $22.17 | etsy +$1.17 | $29.77 | $28.13 |
| $50.00 | $8.00 | $42.00 | $5.20 | $44.80 | etsy +$2.80 | $59.53 | $55.75 |
| $100.00 | $16.00 | $84.00 | $9.95 | $90.05 | etsy +$6.05 | $119.05 | $111.00 |
| $250.00 | $40.00 | $210.00 | $24.20 | $225.80 | etsy +$15.80 | $297.62 | $276.75 |
| $500.00 | $80.00 | $420.00 | $47.95 | $452.05 | etsy +$32.05 | $595.24 | $552.99 |
| $1,000.00 | $160.00 | $840.00 | $95.45 | $904.55 | etsy +$64.55 | $1,190.48 | $1,105.47 |
TikTok Shop formula
6% referral fee (most categories), payment processing included
6% referral fee (most categories), payment processing included — verified 2026-11-10
Etsy formula
$0.20 listing + 6.5% transaction + 3% + $0.25 payment; payment processing 3.00% + $0.25; $0.20 fixed per-order fee
$0.20 listing + 6.5% transaction + 3% + $0.25 payment — verified 2026-11-10
TikTok Shop fee formula & hidden costs
6% referral fee (most categories), payment processing included
Worked example: $100.00 gross → $16.00 fees → $84.00 net. Reverse gross-up: charge = (target + fixed) / (1 − rate) → to net $100.00 charge $119.05.
Hidden fees to watch
- Creator affiliate commissions (5-30%) are paid by the seller on top of the 6% referral fee.
- FBT fulfillment adds a per-order pick/pack and shipping-subsidy cost that scales with weight.
- Co-funded shipping discounts and voucher programs can quietly reduce your net payout.
- TikTok may deduct refund/shipping adjustments from your settlement on returns.
Etsy fee formula & hidden costs
$0.20 listing + 6.5% transaction + 3% + $0.25 payment; payment processing 3.00% + $0.25; $0.20 fixed per-order fee
Worked example: $100.00 gross → $9.95 fees → $90.05 net. Reverse gross-up: charge = (target + fixed) / (1 − rate) → to net $100.00 charge $111.00.
Hidden fees to watch
- Offsite Ads are mandatory once you pass $10k/year: 12-15% of the order total, capped at $100.
- The 3% + $0.25 payment fee applies to the tax-inclusive total, so buyers in sales-tax states cost you slightly more.
- The $0.20 listing fee renews every 4 months or on every sale for multi-quantity listings.
- Currency conversion adds ~2.5% if your shop currency differs from your bank currency.
Frequently asked questions
Which takes less on a $100 sale: TikTok Shop or Etsy?
TikTok Shop takes $16.00 (net $84.00); Etsy takes $9.95 (net $90.05). Etsy wins by $6.05 at $100.
Which is better for international sellers, TikTok Shop or Etsy?
TikTok Shop: 6% referral fee (most categories), payment processing included. Etsy: $0.20 listing + 6.5% transaction + 3% + $0.25 payment. Check the regional variants above — rates change materially by country.
What is the effective take rate difference between TikTok Shop and Etsy?
At $100, TikTok Shop takes 16.0% vs Etsy at 9.9% — a 6.1 point gap before modifiers.