Etsy vs Amazon — which takes less?
| Etsy | Amazon | |
|---|---|---|
| Headline rate | $0.20 listing + 6.5% transaction + 3% + $0.25 payment | 8-17% referral fee by category ($0.30 min) + FBA fulfillment tiers |
| $100 → fees | $9.95 | $15.00 |
| $100 → net | $90.05 | $85.00 |
Side-by-side quick reference
| Amount | Etsy fees | Etsy net | Amazon fees | Amazon net | Difference | Etsy charge→net | Amazon charge→net |
|---|---|---|---|---|---|---|---|
| $10.00 | $1.40 | $8.60 | $1.50 | $8.50 | etsy +$0.10 | $11.55 | $11.77 |
| $25.00 | $2.83 | $22.17 | $3.75 | $21.25 | etsy +$0.92 | $28.13 | $29.42 |
| $50.00 | $5.20 | $44.80 | $7.50 | $42.50 | etsy +$2.30 | $55.75 | $58.83 |
| $100.00 | $9.95 | $90.05 | $15.00 | $85.00 | etsy +$5.05 | $111.00 | $117.65 |
| $250.00 | $24.20 | $225.80 | $37.50 | $212.50 | etsy +$13.30 | $276.75 | $294.12 |
| $500.00 | $47.95 | $452.05 | $75.00 | $425.00 | etsy +$27.05 | $552.99 | $588.24 |
| $1,000.00 | $95.45 | $904.55 | $150.00 | $850.00 | etsy +$54.55 | $1,105.47 | $1,176.48 |
Etsy formula
$0.20 listing + 6.5% transaction + 3% + $0.25 payment; payment processing 3.00% + $0.25; $0.20 fixed per-order fee
$0.20 listing + 6.5% transaction + 3% + $0.25 payment — verified 2026-11-10
Amazon formula
8-17% referral fee by category ($0.30 min) + FBA fulfillment tiers
8-17% referral fee by category ($0.30 min) + FBA fulfillment tiers — verified 2026-11-10
Etsy fee formula & hidden costs
$0.20 listing + 6.5% transaction + 3% + $0.25 payment; payment processing 3.00% + $0.25; $0.20 fixed per-order fee
Worked example: $100.00 gross → $9.95 fees → $90.05 net. Reverse gross-up: charge = (target + fixed) / (1 − rate) → to net $100.00 charge $111.00.
Hidden fees to watch
- Offsite Ads are mandatory once you pass $10k/year: 12-15% of the order total, capped at $100.
- The 3% + $0.25 payment fee applies to the tax-inclusive total, so buyers in sales-tax states cost you slightly more.
- The $0.20 listing fee renews every 4 months or on every sale for multi-quantity listings.
- Currency conversion adds ~2.5% if your shop currency differs from your bank currency.
Amazon fee formula & hidden costs
8-17% referral fee by category ($0.30 min) + FBA fulfillment tiers
Worked example: $100.00 gross → $15.00 fees → $85.00 net. Reverse gross-up: charge = (target + fixed) / (1 − rate) → to net $100.00 charge $117.65.
Hidden fees to watch
- The $0.30 minimum referral fee makes sub-$2 items effectively fee-locked.
- FBA adds fulfillment, monthly storage, aged-inventory and removal fees beyond referral.
- Media categories add a $1.80 closing fee per item.
- Refunds trigger a refund administration fee (~20% of the referral, capped).
- Low-price jewelry and beauty fee breaks flip at $250 and $10 thresholds.
Frequently asked questions
Which takes less on a $100 sale: Etsy or Amazon?
Etsy takes $9.95 (net $90.05); Amazon takes $15.00 (net $85.00). Etsy wins by $5.05 at $100.
Which is better for international sellers, Etsy or Amazon?
Etsy: $0.20 listing + 6.5% transaction + 3% + $0.25 payment. Amazon: 8-17% referral fee by category ($0.30 min) + FBA fulfillment tiers. Check the regional variants above — rates change materially by country.
What is the effective take rate difference between Etsy and Amazon?
At $100, Etsy takes 9.9% vs Amazon at 15.0% — a 5.1 point gap before modifiers.